Dry Fresh Landing Page banner

NIVEA Dry
Anti-perspirants
Real Life Tested

Powerful protection - Now tested and proven to work in real life!

Amazing Challenge

Put NIVEA Dry to the Test


WATCH THE 1ST EVER NIVEA DRY REAL LIFE CHALLENGE!


MEET THE WOMEN WHO REAL LIFE TESTED NIVEA DRY FOR YOU

Cary London Real life tested Challenge

Snukieful real life tested challenge

NIVEA Dry

The Ultimate Combination of Protection
& Fragrances

Discover the most effective NIVEA Dry anti-perspirants to date with high performance fragrances that leave you feeling fresh and protected in many of life's little challenges.

Confident to live your life to the fullest

NIVEA Deo Dry Confidence

Active. Dynamic. Confident. Sweat-worry free and absolutely feminine. Yes, NIVEA Dry Confidence can help you feel like the queen of the day as it is here to give you a long-lasting dry feeling with its creamy and powdery fragrance. 

Fresh and ready for every challenge!

NIVEA Deo Dry Fresh

NEW Dry Fresh. Unique. Delicate. Powerful. With a modern floral-green scent made exactly to delivery that coveted feeling of lasting freshness – so you can take on whatever the day brings!

FAQ

FREQUENTLY ASKED QUESTIONS

How often can I use this product?

You can use the NIVEA Dry products as often as your normal deodorant/anti-perspirant product.


Does this product cause more irritation to the skin than traditional deodorants?

No, as all products the NIVEA Dry products were of course thoroughly tested for their efficacy and skin compatibility before they were launched. In all tests the NIVEA Dry products proved to be very well skin compatible.


What's the difference between an anti-perspirant and a deodorant?

A product, which specifically prevents body odour, is called deodorant. Deos cover body odour with the help of perfume and additional anti-bacterial actives.

A product, that is preventing perspiration, is called antiperspirant. Antiperspirants are as effective as deodorants, but deliver two benefits of malodour and wetness protection. They regulate the underarm wetness to prevent wet marks on the clothing.


Where does the bad smell of sweat come from?

Our sweat pores produce a milky and odourless substance. The typical perspiration odour is caused by bacteria that are found in that part of the human body. Especially in the armpit area, sweat cannot evaporate well, whereby the bacteria multiply faster. This means that unpleasant odour and excessive sweating may occur. This can be prevented by the use of deodorants or anti-perspirants.

What is so special about the improved formula of NIVEA Dry anti-perspirant?

NIVEA now introduces the improved NIVEA DRY CONFIDENCE and newly developed NIVEA DRY FRESH anti-perspirant with additional anti-bacterial action. The unique powerful formula keeps you fresh and protected thanks to two anti-perspirant actives combined in a high concentration.


How does NIVEA Dry anti-perspirant smell?

NIVEA fragrance experts took the time to create and test a harmony of fragrance ingredients that will ensure a new feeling of fresh and effective anti-perspirant performance throughout the day. The female NIVEA DRY CONFIDENCE guarantees a lasting dry feeling with its creamy and powdery fragrance, while the new DRY FRESH seduces the senses with a more modern feminine, floral-green scent for a long-lasting feeling of freshness.


What does "tested in real life" mean?

The effectiveness of antiperspirants is usually tested under controlled lab conditions, including high temperatures. In addition to that, to get much closer to consumers’ real needs, we have now developed our new real-life testing equipment: The Smart Sweat Tracking Shirt. The integrated wires in the Smart Sweat Tracking T-Shirt pick up body temperature, motion and perspiration, and transmit sweat data to a cloud providing scientists with real-life information on why, when and how much we sweat. This gives NIVEA the chance to test their product where life really happens, and proving that NIVEA DRY anti-perspirant works and keeps consumers dry when it really matters – in their daily lives.

Our Recommendations for You