Prevent Dark Marks & Sun Spots with Luminous360

NIVEA PERFECT & RADIANT Anti Dark Mark Serum is NIVEA’s breakthrough dark mark treatment that works with your skin for visible results in 2 weeks.

DISCOVER OUR ULTIMATE ROUTINE TO LUMINOUS SKIN

STEP 1

ADVANCED TREATMENT SERUM

To fight dark marks in 3 dimensions:

Size
Colour intensity
Amount

Apply morning and evening all over your cleansed face, before your Luminous Day or Night creams.

STEP 2

ANTI-DARK CIRCLES EYE TREATMENT

Fight the 3 main causes of dark under eye circles:

Pigmentation irregularities
De-hydrated skin
Puffy & dull skin

Massage gently around the eye contour with the applicator, until fully absorbed. Apply every morning and evening to wake-up, depuff & reduce dark circles under your eyes.

STEP 3

DAY CREAM SPF50

Protect your skin from further darkening of dark marks and premature ageing with an effective SPF.

Apply every morning to the entire face. Be sure to use enough to cover & protect your face fully.

STEP 4

ADVANCED NIGHT CREAM

Moisturising your skin overnight is so important for optimal skin texture. Dark marks are not as visible on moisturised, dewy skin. Reveal smoother skin in the morning with a comprehensive night time routine.

Apply every evening to the face, neck and decollete.

TESTIMONIALS

Here’s what other South African women have said.

FREQUENTLY ASKED QUESTIONS

WHY DO DARK MARKS CAUSED BY THE SUN APPEAR?

The sun produces vital Vitamin D, so it’s crucial to get a healthy dose of sunlight. However, exposure to the sun also produces melanin, which is a pigment that protects your body against harmful UV rays. Because your face is exposed to the sun more regularly, melanin production is higher – and as we age, the melanin is distributed throughout the skin differently, which is when dark marks start to appear.

WHAT ARE THE CAUSES OF SUN-RELATED DARK MARKS?

The main cause of dark marks from sun damage is not protecting your skin before sun exposure. Using a strong SPF, wearing wide-brimmed hats, and staying in the shade are great ways to keep your skin from being damaged by the sun’s UV rays. Smoking, or using certain medication that reacts to UV rays will also contribute to dark marks from the sun. Remember – sun-related dark marks develop over years, so it’s important to begin protecting your skin as soon as possible.

WHAT IS LUMINOUS630 AND HOW DID YOU DISCOVER THIS INGREDIENT?

At NIVEA, we are obsessed with skin and we always look at skin biology to understand how to fulfill our consumer’s needs. When approaching dark marks and even tone, we did the same: we know that spots are the result of a melanin imbalance. So we looked more closely at the root cause for dark marks and uneven skin tone: the enzyme responsible for melanin production. It took us 10 years of research to find the breakthrough ingredient LUMINOUS630. First, we recreated the human enzyme that produces melanin in our lab, on which we tested more than 50.000 molecules. After multiple optimization rounds, the molecule number 630 was the most successful one in balancing the hyperpigmentation, and therefore reducing dark marks and uneven skin tone! 630 was our lucky number, we wanted to keep it in the name. That’s how our breakthrough ingredient LUMINOUS630 was born.

WHAT IS LUMINOUS630 AND HOW DOES IT WORK?

LUMINOUS630 is NIVEA‘s latest breakthrough discovery! It is our patented ingredient specifically designed to safely treat and prevent dark marks. LUMINOUS630 targets the root cause of the issue with a dual action: 1. It acts on existing pigmentation to visibly reduce dark marks and spots 2. It works in conjunction with skin's natural melanin to help reduce the appearance of dark marks and spots

IS LUMINOUS630 SAFE TO USE AND EFFECTIVE?

Our priority at NIVEA is not only that our innovations are working, but also that they are safe for the skin. LUMINOUS630 is no exception and went through intensive testing procedures after its discovery. We first tested the ingredient‘s compatibility on cell cultures in our lab, where we could prove, that Luminous630 is mild to skin cells. The efficacy outperformed our expectations. After very vigorous safety evaluation, we then tested the ingredient on human volunteers. The clinical studies proved the outstanding efficacy on dark marks! Finally, we conducted a PIU study with South African consumers using Perfect & Radiant LUMINOUS630 ANTI DARK MARK Advanced Treatment Serum and received amazing feedback: 90% "The product removed even stubborn dark marks." 90% "Instantly leaves my skin tone visibly more even." 90% "It is the best face care product to remove dark marks." LUMINOUS630 is an anti dark mark ingredient that is both: suitable to be used every day & being highly effective.