Our Plastic Commitments
Humanity is faced with the question of how to solve the global plastic problem. At NIVEA, we have set ambitious targets to reduce fossil-based virgin plastic and increase the amount of recycled material in our packaging as well as to ensure the recyclability and reusability of our packaging.
One way of reducing plastic in packaging is by replacing it with wood-based material such as paper and cardboard. As we strive to treat nature with respect, we make sure that the natural material we use is obtained sustainably to protect forests from deforestation.